Founder-Driven Go To Market

Founder-Driven Go To Market


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Scaling a startup is more than just having a great product—it requires a strategic approach to entering new markets, building meaningful partnerships, and leveraging non-monetary growth opportunities.

​In this webinar, Svitlanka Sergiichuk, CEO & Co-founder of Neofin, will share insights from Neofin’s journey in global expansion.

​Hosted by Iryna Andriushchenko from Handy.ai, the session will dive into real-world case studies and provide practical steps to gain traction in competitive industries.

​Whether you're an early-stage founder looking to expand internationally or a growth-stage startup entering the U.S. market, this session will offer insights into how to navigate partnerships, establish credibility, and make key industry connections.

Key Takeaways

  • ​How to assess new markets and set realistic GTM expectations
  • ​Best practices for securing strategic partnerships
  • ​How to maximize growth through media exposure, competitions, and industry perks
  • ​The role of founder-led outreach in establishing key connections

Who Should Attend?

  • ​Founders and startup executives preparing for global expansion
  • ​Startups entering new markets, particularly in the U.S.
  • ​Entrepreneurs looking to build industry partnerships and networks

Agenda:

  • Introduction & Why Founder-Led GTM Matters
  • Entering New Markets – Market differences & GTM expectations
  • Strategic Partnerships – Securing and leveraging key relationships
  • Non-Monetary Growth Strategies – Media exposure, competitions, perks
  • Founder-Led Outreach & Networking – How to reach key decision-makers
  • Q&A Session

​Don’t miss this opportunity to gain actionable insights and proven strategies to scale your startup. Register now!


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